Keeping kids safe on social networks

Parents of children on social networks have to find a balance – with their kids – as to what they share and how they share it By William Wolfe-Wylie, QMI Agency Andrew Godmere signed up for Facebook when he was 12 years old. At the time, only his friends could find him thanks to security [...]

Social Media Strategy Lessons From Pepsi

by Alyson Shontell – With millions of Facebook fans and Twitter followers, Pepsi is one of the few big corporations who have a good handle on social media. BigThink.com talked with Bonin Bough, Global Director of Digital and Social Media for PepsiCo, to uncover the company’s secrets.

Knowhow: Social Media Marketing

By Tim Ludy, Special to the Worcester Business Journal Social media is the buzz phrase in marketing today. And small business owners are anxious to start using the various tools (Facebook, Twitter, blogs, etc.) without a clear and stated goal.

The Fine Balance Between Automation And Personalization In Social Media

by Kaila Colbin – Surely, in the course of your social media work, you’ve experienced a certain moment of frustration. It may have been with a client or with your very own company, and, in your head, it would have sounded something like this: “Why aren’t we sharing all our YouTube videos on Facebook or [...]

About AdSense and Google Affiliate Network for Your Blog

Easy AdSense for Your Blog Blogger provides a simple way for you to make money with your blog. AdSense is Google’s content-targeted advertising program. This means that you don’t select keywords or categories for your ads. Instead, Google’s servers determine what your posts are about and display the most relevant ads to your readers. So, [...]

9 Proven Tips For Creating An Extraordinarily Successful Blog [Lady Gaga Edition]

by Darren Rowse I’m going to come right out and say it: I’m a Lady Gaga fan. I didn’t really know who she was until about 6 months ago. I knew the name, but hadn’t heard the music or learned about the artist. Then I heard the music and my first thought was: “pop genius.” [...]

What Was Your Biggest Traffic Day?

by Darren Rowse I’m preparing a presentation on ‘Finding Readers for your Blog’ which I’ll be giving at the Melbourne Blog Training Day next Tuesday. It’s got me thinking back to some of the bigger days of traffic that I’ve had on my own blogs over the years and I thought I’d open up some [...]

Four Common Sense Social Media Tips

Four Common Sense Social Media Tips for PR and Marketing Pros By Kathleen Taylor “The wisdom’s in the room. Make a concerted effort to learn from those around you,” said Butch Ward from Poynter Institute in St. Petersburg, FL, as he spoke with a crowd of public relations professionals at the January 2010 Social Media [...]

10 Proven Applications For Social Media

by Adam Singer Tenured digital marketing professionals have been applying social media for end business and marketing objectives for years. But what is clearly valuable to some is still a mystery to many. Whether you’re a marketer trying to get buy-in for social media from the top or a small business owner wondering why you [...]

Four predictions about social media for the coming year

By Nona Patrick As 2009 comes to a close, I am left feeling like I was unable to turn around this year without hitting something related to social media. We’ve all heard about it, some of us participate in it and others wish it would go away altogether. But the truth is social media is [...]

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